British omni-channel gaming software and services innovator Playtech has announced that the recently-launched online casino and bingo domain at BuzzBingo.com is utilizing its technology including its award-winning Information Management Solution (IMS) platform.
Pair working closely:
The London-listed firm used an official Monday press release to declare that it has ‘collaborated closely’ with BuzzBingo.com ever since the domain formerly branded under the Gala Bingo moniker debuted earlier this month by providing it with a portfolio of online casino and bingo content.
IMS advantages:
Playtech stated that its IMS innovation incorporates ‘a comprehensive CRM toolset’ while the new Engagement 360 platform is to give BuzzBing…